The Ambassador Program is an outreach and retention program for Chamber members with a built-in opportunity to provide public relations exposure for the Ambassadors and the businesses they represent.

The Goodwill Ambassadors are a group of professional volunteers from varied backgrounds who, while representing their business, act as a liaison between the Chamber and its members.
Ambassadors assist in membership retention and work to improve member’s relations by making contact with new and existing Chamber members. They assist members in obtaining the maximum value from their Chamber investment. Ambassadors help to increase member’s knowledge of the Chamber and keep the channels of communication open between the Chamber and its members.
The Ambassador volunteers make solid and long-lasting business contacts through participation in the Ambassador program. There are also many benefits to a firm willing to “lend” their employee to the Chamber to serve as an Ambassador.
For more information on becoming a Chamber Ambassador, contact Amy Laseter at (706) 864-3711 or
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Ambassador Responsibilities: To carry out the goals of the Ambassador Program and to meet the objectives of the Board of Directors it is necessary that each Ambassador-
- Make at least a one-year commitment to the Ambassador Program.
- Attend monthly Ambassador meetings.
- Help retain new and existing Chamber members through personal contact by providing good will visits and phone calls.
- Maintain member contact logs that are turned in at the monthly Ambassadors meetings.
- Keep up-to-date with the events and programs the Chamber has to offer its members and relay that information to the members that you visit.
- Attend Business After Hours, ribbon cuttings and other special occasion events.
- Encourage new and existing members to get involved with the Chamber and attend Chamber events.
- Provide membership prospect referrals.
- Facilitate communication to Chamber staff and Board Members by relaying member comments and questions.
Benefits of the Ambassador Program: The Ambassador volunteers make solid and long-lasting business contacts through participation in the Ambassador program. Additional benefits and opportunities include-
- Exposure for you and your company before the Chamber of Commerce business
- Community and the Chamber’s Board of Directors.
- Meet business leaders for potential business and social contacts.
- Publicity for you and your company in the newsletter.
- Obtain an insider’s perspective of the Dahlonega-Lumpkin County Chamber of Commerce and be an important part of the Chamber and community growth.
- Development of business leadership skills.
- Sharpen your communication and marketing skills through interaction with Chamber members.
- Have the opportunity to win awards, recognition and prizes.
Benefits and Responsibilities of a Firm Providing an Ambassador: There are also many benefits to a firm willing to “lend” their employee to the Chamber to serve as an Ambassador. They include-
- Higher visibility in the community for the company.
- Additional business networking opportunities as a result of Ambassador contacts.
It is essential to have cooperation and communication between the Ambassador and his / her employer because of the nature of the Ambassador Program. Also needed is the employer’s full support of the volunteer’s efforts, as well as approval and encouragement to the volunteer to attend the Ambassador meeting each month and the time to make his / her calls. |